Samantha Riccio is a Marketing Assistant at Outspoken Media where she performs outreach and promotion for clients, and does extensive keyword, backlink, competitive and market research. She also contributes to the development of client strategies and audits, and the implementation of technical SEO, social media, and reputation marketing campaigns. Sam assists with account management and her eye for style and typography support Outspoken Media’s marketing efforts.
She joined the team in 2014 as a recent graduate of Rensselaer Polytechnic Institute with a B.S. dual degree in Design, Innovation, and Society and Communication. She has always loved graphic design and marketing. Samantha is recognized for her constant drawing and designing. Some of her previous work includes revamping the 2014 Troy maps for the Troy Business Improvement District (BID) and the re-launch of the Troy student discount program.
Samantha is originally from Chicago, but she fell in love with Troy during her college years at RPI. She now resides downtown and loves the quick walk to the farmer’s market every Saturday morning. In the rest of her free time she loves to work on DIY projects and explore with her Nikon camera.