Blogging

Warning: This information should not be consumed if you’re not properly caffeinated. If you have not recently amped your body with enough caffeine to power a small country, please consider returning when you have. Outspoken Media cannot be held responsible for any brain numbing, melting or explosion that may otherwise take place from premature consumption.

Sorry. Our lawyers make us say that.

If you haven’t figured it out, you’ve hit Outspoken Media’s Blogging category page. This section is positively overflowing with information, resources and guides on everything you need to know about SEO and blogging, branding and blogging, community building and blogging, and blogging and blogging. It’s all blog, all the time. And you’re going to need a nap after we’re done with you. But you’ll wake up feeling so much smarter!

Because knowledge is power, we also invite you to check out some of personal favorite blogging resources.

We love talking to people about the power of blogs, so when you’re ready to start a blog or take your existing one to the next level, give us a call about our blog consulting services.  Or, if you have something you want to see in our blog, let us know that, too.

Why You Want To Be the Last Blog Standing

February 1, 2012

You’ve probably heard the news. According to findings released by UMass Dartmouth [hat tip RWW] the number of Inc. 500 companies maintaining corporate blogs has dropped for the first time since 2007. Did you hear that? IT DROPPED! According to Dartmouth’s research, just 37 percent of companies interviewed said they had a corporate blog, down [...]

Read the full article →

7 Features I Look For During Blog Audits

January 6, 2012

It’s funny how clients’ needs evolve over time. For example, I’ve been noticing that most clients who come to Outspoken Media seeking blog consulting services these days aren’t asking whether or not they should take the plunge and create a corporate blog. In 2012, they’ve already got that. Now what they’re looking to do is [...]

Read the full article →

Natural Evolution of a Web Community
(& how to beat it)

November 29, 2011

The typical evolution of a Web community looks and sounds a little something like this: Stage 1: I love dogs! OMG, do I love dogs! If only there was a Web community to connect with others who love dogs. I’ll start one! Stage 2: Must. Get. Word out about my new dog community. Must host [...]

Read the full article →

Corporate Blogging: Build the Blog or The Blogger?

July 8, 2011

You’ve decided to start a corporate blog. Fantastic. There are some questions you’re going to have to answer. When you begin down the corporate blogging road, there are a few things you’ll have to quickly decide on. What kind of content will you publish? How will the blog help you attract leads? What in the [...]

Read the full article →

12 Flavors of Content To Attract Your Audience

July 6, 2011

There aint no hiding now, kids. Hubspot spread the word that there are now more companies blogging than there are companies not blogging. And as I look at the strategy documents we’ve been creating for clients this summer that definitely seems to be the case – clients are looking for that blog consulting component as [...]

Read the full article →

Corporate Blogs & Social Media – Let’s Chat. Tonight.

June 20, 2011

Hey. What are you doing tonight? I was thinking maybe we’d hang out and talk about corporate blogging, social media, and how to NOT pen the most boring corporate blog in the history of the world? What do you think? Up for it? I hope so. Tonight I’m flattered to be the featured guest on [...]

Read the full article →

23 Bloggable Questions I Have About Your Business

June 15, 2011

Hello. I’m a potential new customer and I just landed on your Web site for the very first time. I’m taking a look around and I think I may like what you’re offering. In fact, your services/that pair of shoes/that quirky owl necklace are exactly what I’ve been waiting for. But, as a new customer, [...]

Read the full article →

You Can’t Grow a Blog On Negative Linkbait Alone

April 22, 2011

Planning on launching your blogging career by playing the role of That Guy, the one who yells, screams and insults his way to attracting eyes? If so, do us a favor, would you? Kick yourself now. Hard. I don’t know Kris Roadruck on a personal level, but I’m inclined to really like him. He’s got [...]

Read the full article →

How To Set Fire To Your Blog – In A Good Way

April 19, 2011

One of the coolest parts of my job is, by far, running the Outspoken Media blog. I’ve been part of the SEO blogosphere since February 2006 and it’s something I take a lot of pride in. I know others like to give SEO bloggers a bad rap, but there’s a lot to be said for [...]

Read the full article →

6 Non-Content Must Haves For Business Blogs

March 29, 2011

Hey, by now you know that your blog needs great content to survive in the blogosphere’s dog-eat-dog world. And if you didn’t know that, well, then Panda-Farmer just came to smack you upside the head a little. Google says you’re welcome. But great content isn’t the lone factor in whether or not your blog is [...]

Read the full article →