So, this is probably going to hurt. Me, not you. I always pick the technical panels because I think you guys will find them most interesting… but I forget that I am not a technical SEO so trying to decipher the slides is often like performing brain surgery… on a rock.
A very sick Vanessa Fox is moderating speakers Adam Audette, Patrick Bennett, Gabe Gayhart, and Brian Ussery. I spent ten minutes chatting with Vanessa and I can already feel the germs congregating in the back of my throat to ruin my day. I’ll be starting the #blamevanessa hashtag tomorrow when I wake up sick and unable to move. Things to look forward to!
Okay, we’re starting. Let’s go. Vanessa really sounds like death. She needs a stretcher. Or a hot towel. Or to maybe stop traveling so damn much. [yeah, Vanessa, I said it.]
[read the full post…]
Hey, hey, morning people! If you’re back with us from yesterday, welcome back! Or, if you just found us, we’re glad you’re here! It’s Day 2 at SMX West and I’m seated up in the front row getting ready for the keynote to begin. The awesome Matt McGee is seated to my left with his bottle of water. I’m thinking about snatching it. I couldn’t find the water this morning and had to grab a coffee instead. My body runs on your water. So does yours. [Apparently, the water was next to the hot breakfast options. Who knew conferences had hot breakfast options? Ah, SMX, you're so sexy.]
This morning’s keynote features Dr. Peter. Norvig who will offer some insight and demo’s into the world of Google Research. I’m not sure how many of these demos I’ll be able to blog for ya, but I’ll sure as hell do my best. Heck? Should I have said ‘heck’?
[read the full post…]
You still with me, folks? :) It’s the last session of Day 1 and we’re here in the coldest session room of them all. I hope you brought gloves. And maybe a wool jacket. And some mittens. Up on stage Danny Sullivan is moderating speakers Kerry Dean, Adam Sherk, and Johanna Wright. I bet all those lights are keeping the speakers warm. Jerks…
Anyway! Danny is kicking things of and says that if anyone walks out of the session they will be mocked. My butt is firmly planted in my chair. Especially since the wonderful Michelle Robbins just brought me chocolate cookies. So far nice conference goers have dropped me off cookies, a piece of cake, two pieces of Dove chocolate AND a brownie. They either love me or they’re hoping I have a heart attack right. I’ll keep telling myself it’s the former. Alrighty, let’s go.
Up first is Johanna Wright.
[read the full post…]
Okay, we’re about to hop in and talk keywords. Ready? Of course you are! Jennifer Laycock is moderating this one with speakers Christine Churchill, Alex Cohen, Cady Condyles, Stoney deGeyter, and Taylor Pratt. I’m hoping Jennifer doesn’t start taunting me with pancakes again. She’s been talking about them for days because she knows I can’t eat them. You know, and you think you’re friends with someone. ;)
Okay, it’s time to start. I’m warming up my fingers, you put on your thinking caps. We have A LOT of speakers to get through so let’s go!
First up is Christine Churchill.
[read the full post…]
Hey, hey, Friends! We’re back from lunch. The chocolate cake was delicious. I’m sure the rest of the lunch was yummy, as well, but I was mostly here for the cake. And the cookies. Cake and cookies. Up on stage we have Greg Sterling moderating speakers Cindy Krum, Michael Martin, Bryson Meunier, and Matt Siltala. We’re gonna take a look at all those mobile apps we keep hearing about.
Greg is guilting people into clapping and hollering really loudly. He’s pretty into it. Thank goodness for my sugar high.
First up is Bryson Meunier.
[read the full post…]
We’re back in action here in Santa Clara! It’s time to talk about real-time search and how the engines are handling it. Will it ever stop enabling real-time spam. What’s the deal and what are the engines doing to make it useful? How can marketers get their content to show up? That’s what we’re gonna talk about here.
Up on stage we have Danny Sullivan moderating speakers Dylan Casey, Ivan Davtchev, and Sean Suchter. In the peanut gallery you have a liveblogging shivering. Just saying. It feels like Troy in here.
[read the full post…]
Good morning, SANTA CLARA! Sorry, I’m super hyped. So hyped that I was waiting outside the keynote room at 7:45am because I knew they were opening the doors up at 8am for a 9am keynote. Yeah, I’m THAT girl, but I do it all for you. It’s because I pretty much love you. And because CNBC, Kara Swisher and all those other “real” media outlets are coming and I am just a little competitive.
So here’s what’s going on. Danny Sullivan has been given free reign to ask Steve Ballmer anything he wants. Anything! I’m fairly certain Danny’s been chasing Ballmer for years and this is the first time he’s ever agreed. So he’s gotta have something up his sleeve, right? Let’s find out what it is.
[read the full post…]
Holy Weekend, Guys! Before we hop into the Weekend Links, I want to say thank you to everyone who commented on the blog this week. On Thursday I issued a challenge for lurkers to speak up and make their presence known. And did you ever!
I’m still reading through all the great thoughts you left and will be responding as I go through them. But thank you to everyone who dared to get outspoken this week and helped create a power discussion. Your star power is amazing.
Okay, go get that coffee now. It’s time to share some fun links. As always, if something caught your eye, please share it in the comments. Oh, and can you do me a favor and stand up as you read this? I’ll explain why in a little bit.
- Life Before Google (comic): It’s mostly funny, also a little sad. Libraries will soon be as mythical as unicorns, the Toothfairy and a NY Yankee with heart. Yeah, libraries. Remember those? You could, like, be loaned books and stuff?
- Grilled Cheese Truck Hits the Streets This Summer: Still don’t think Boston is the most perfect city in the world to live in? Enter the grilled cheese truck. It’s heaven. But cheesier. And the brainchild of an Emerson grad. Let’s hear it for my alma mater! [read the full post…]
On Monday, Rhea, Rae and I will all be heading to Santa Clara to attend, speak and liveblog the annual SMX West show. I’m excited. I’m mostly excited to meet lots of new people and reconnect with old friends. If you’re only familiar with Online Lisa, you may be surprised to know that Real Life Lisa is actually a little shy. I am not the type of girl who will walk over and introduce myself. I will, however, keep looking at you until you come over and introduce yourself. I’m subtle like that.
Since SMX is a fairly intimate show, I’m really hoping to get to meet a lot of new folks. So, if you see me, please do come up and say hi. With that in mind, though, here are a list of 11 people I DON’T want to meet while at SMX.
[read the full post…]
I left my first comment on Chris Brogan’s blog a few weeks ago. And if you want to know a secret, I was scared. Speaking up for the first time on a new community is often pretty intimidating. Don’t get me wrong, I’ve been reading Chris’ blog for years, lots of us have. However, I had never left a comment until the day he asked me to. Actually, he didn’t really ask. He more dared me. He dared all his lurkers.
One of the first posts I ever read by Jakob Nielson was his theory on community participation. He called it the 90-9-1 rule and, if you’re not familiar with it, states the following:
- 90 percent of users are lurkers who never contribute
- 9 percent of users contribute a little
- 1 percent of users account for almost all the action
[read the full post…]
