SEO

Hugo Guzman recently outlined several questions to ask when interviewing SEO agencies. But interviewing an SEO company is the second step – if you don’t know what your expectations of an SEO agency are, who should you reach out to in the first place? How do you know when it’s time to reach out? Not [...]

Lisa pointed out a post to me that Advertising Age did a few days ago called “Meet the Brands Hiding on Google.” I’m assuming it was because she totally didn’t want to blog today and knew sending me something that got me a little riled meant I’d go off on a tangent and write a [...]

I’m asked a lot of times when I tell folks what I do how I learned Internet marketing. People are usually surprised when I say I’m all self-taught, but the reality is, there is no real way to learn Internet marketing *other* than being self-taught. A traditional marketing degree might offer you insight into certain [...]

So, I’m at Chicago SES and see Michael Streko tweet about how Google has integrated Twitter into regular search. Sure enough, Search Engine Land has an article about the topic. Being a former practitioner of the “dark arts”, I immediately start running some searches and was pretty shocked at what I found. Funnily enough, Dave [...]

I was reading the recap Shawn Collins did of his trip to SMX on day one and a comment he made within it got my attention: Some interesting revelations in the duplicate content session, such as Google’s Joachim Kupke saying there is no duplicate content penalty and that Google is “working on something to help [...]