It’s no secret that I am quite fond of Ezra Butler from 1938 Media. Twitter flirting aside, over the past few months he’s become someone I can confide in. He thinks very similarly and he ‘gets me’ as well as he can considering we’ve never actually met. [Ezra lives in a faraway place called [...]
Branding
Hey, hey! Below you'll find all the posts from Outspoken on the topic of Branding. In this competitive search world, your brand is more than just your image -- it's your whole existence. It means visitors, sales, and, essentially, your livelihood. If you're serious about growing your business and creating a positive brand image, we highly encourage you to check out the posts in this category.
The truth is, it used to be a whole lot easier to control your brand. Once upon a time, consumers and their voices were fragmented and weak. Big companies could get away with far more without having to worry about the toll it would take on their brand. However, the birth of blogs, social media and sites like Twitter have banded consumers together, creating a much larger platform for them and a greater need for you to promote a positive brand image.
And that's exactly what this section will cover: The who, what, when, where, why and how of branding. How to create a brand. How to manage it. And how to make it outspoken.
Please, make yourself at home. We're going to be doing our part to get this section fattened up in no time, however, while we're busy writing and creating, we direct you to the following resources for tips on how to strengthen your brand online:
- Web Strategy by Jeremiah
- Top Sports in Search and Paid Listings Prove Key for Branding
- An Open Letter to Big Brands Everywhere
- Keep Innovating or Prepare to Be Run Over
If you have suggestions for posts we should do or techniques you’d like to see covered, contact us and let us know. Or, if you want to know how we can help you through our Internet marketing services, feel free to contact us about that, too.

