“Next, I contacted Rhea Drysdale, a search-engine-optimization expert at OutspokenMedia.com. Ms. Drysdale explained that I needed to focus on linking my online presences to each other — that is, my Twitter page would link to my LinkedIn page, which would link to my biography on my book-publisher’s site. These interlinkages are key to understanding Google’s page-ranking system.”
A Makeover for Your Google Results
“Next, I contacted Rhea Drysdale, a search-engine-optimization expert at OutspokenMedia.com. Ms. Drysdale explained that I needed to focus on linking…
About the Author
Zane DeFazio
Zane DeFazio
Online Marketing
Anyone Can Be A Lucky Squirrel
on Apr 30 by Lisa Barone
This morning Seth Godin told me and his swarms of loyal readers that we’re blind squirrels and shouldn’t bother trying…
Social Media
Fail: Why Hanes Should Fire Their SMO Company
on Jan 12 by Lisa Barone
You can try and plan for success. You can do your homework, lay the groundwork and do your best to…
Online Marketing
Productivity and the Trouble with Assumptions
on May 4 by Joe Schaefer
[This is part five in a five-part series charting Outspoken Media’s operational development process.] I love “ah-ha!” moments. I’m fortunate…