“Next, I contacted Rhea Drysdale, a search-engine-optimization expert at OutspokenMedia.com. Ms. Drysdale explained that I needed to focus on linking my online presences to each other — that is, my Twitter page would link to my LinkedIn page, which would link to my biography on my book-publisher’s site. These interlinkages are key to understanding Google’s page-ranking system.”
A Makeover for Your Google Results
About the Author
Zane DeFazio
Zane DeFazio
Reputation Management
Google on Manipulating Search for ORM
on Oct 22 by Rhea Drysdale
On Tuesday, Search Engine Roundtable covered the WebmasterWorld thread, Create more content to bury negatives? Fair game says Google, in…
Content Strategy
How to Woo a Blogger (and get coverage)
on Dec 15 by Lisa Barone
Not unlike many others in my line of work, I get a lot of pitches. Lots of emails from people…
Online Marketing
Success Means Getting Dirty With Your Audience
on Sep 7 by Lisa Barone
I tweeted that this morning. And in between the RTs, were a couple of people asking me what I meant.…