Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked. That wasn’t due to a big company or industry group fighting it. It came down to a few individuals in the SEO industry, with ultimately one woman — Rhea Drysdale — who fought to the end using her own money and time to beat it.

Meet The 25-Year-Old Who Saved “SEO” From Being Trademarked
Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked.…

SEO
Are SEOs Responsible For Rankings Or Money?
on Oct 19 by Lisa Barone
A few weeks back at SMX East I had the opportunity to attend the SEO Myths, Mistakes & The Madness…

Social Media
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on Feb 5 by Rhea Drysdale
This past Sunday, the Super Bowl aired and, as marketers, we were glued to our TVs to see who would…

Social Media
Creating Facebook Pages Customers Will Want To Join
on Apr 6 by Lisa Barone
Patrick Sexton’s mad. He’s so sick of Facebook fan requests that the mere thought of them makes him want to…