Search Engine Land

Meet The 25-Year-Old Who Saved “SEO” From Being Trademarked

Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked.…

Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked. That wasn’t due to a big company or industry group fighting it. It came down to a few individuals in the SEO industry, with ultimately one woman —  Rhea Drysdale — who fought to the end using her own money and time to beat it.

Internet Marketing Conferences
Internet Marketing Conferences

Keynote Conversation with Yelp Chief Operating Officer Geoff Donaker

on Oct 5 by Lisa Barone

Good morning, friends! We are back in action today with six meaty sessions to get through. So make sure you…

Online Marketing
Online Marketing

Content Farms & The Death of Remarkable Content

on Jul 13 by Lisa Barone

Yeah, let’s go there. Over at SEO Book yesterday, Peter Da Vanzo wrote a punchy post about how when it…

Social Media
Social Media

10 Reasons You Should Run Like Hell From Social Media

on Apr 5 by Lisa Barone

I was sitting at brunch a few weeks ago trying to convince a colleague why it’s so important for today’s…

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