Search Engine Land

Meet The 25-Year-Old Who Saved “SEO” From Being Trademarked

Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked.…

Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked. That wasn’t due to a big company or industry group fighting it. It came down to a few individuals in the SEO industry, with ultimately one woman —  Rhea Drysdale — who fought to the end using her own money and time to beat it.

Branding
Branding

FAIL: Groupon Picks Boring Over Polarizing

on Feb 11 by Lisa Barone

A lot has been written about the ads Groupon ran during the Super Bowl, including an interesting social media CPR…

Social Media
Social Media

How Google+ Can Grow Without Killing Itself

on Jul 19 by Lisa Barone

Let’s be frank – we’ve all gone completely insane, right? I mean, it’s not surprising because this is what we…

SEO
SEO

Link Building Strategies Spreadsheet

on Apr 11 by Rhea Drysdale

Want something free that will help your link building? Great, because we put together something we’re proud of and want…

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