Search Engine Land

Meet The 25-Year-Old Who Saved “SEO” From Being Trademarked

Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked. That wasn’t due to a big company or industry group fighting it. It came down to a few individuals in the SEO industry, with ultimately one woman —  Rhea Drysdale — who fought to the end using her own money and time to beat it.

Small Business Marketing
Small Business Marketing

Why Yelp Is Awesome For Small Businesses

on Sep 3 by Lisa Barone

You know what’s awesome? Yelp. Yelp’s awesome. Not only did the site help me to not starve to death when…

Branding
Branding

Dear Brands, Be Edgy Without Being an Idiot

on Oct 12 by Lisa Barone

Well, hello there. You look a little parched, like you could use some refreshment perhaps? How about a Dr. Pepper…

Announcements
Announcements

Introducing the NEW Outspoken Media Brand

on Oct 17 by Rhea Drysdale

The cobbler’s children have new shoes! Today, we finally have a new brand and site to match, and soon we…

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