Search Engine Land

Meet The 25-Year-Old Who Saved “SEO” From Being Trademarked

Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked.…

Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert’s claim was formally blocked. That wasn’t due to a big company or industry group fighting it. It came down to a few individuals in the SEO industry, with ultimately one woman —  Rhea Drysdale — who fought to the end using her own money and time to beat it.

Internet Marketing Conferences
Internet Marketing Conferences

Extreme Makeover: The SEO Edition

on Sep 14 by Lisa Barone

Hang in there, friends! It’s the final stretch of Day 2 and this sounds like it’s going to be a…

Content Strategy
Content Strategy

Social Web Moment: Twitter As My Kevin Bacon

on Dec 27 by Lisa Barone

Hey. This post dips a bit more into the personal side of things, so if that offends you perhaps revisit…

Content Strategy
Content Strategy

Defining the Role of a Blogger

on Apr 20 by Lisa Barone

Okay, let’s all take a breath. It’s a new week and I have something I want you to read. It’s…

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