American Marketing Association

Six SEO Rules for 2016

Thus, original content is becoming more important than ever, says Rhea Drysdale, CEO of Outspoken Media Inc​​​​., a Troy, N.Y.-based SEO consulting firm. “The more original content that you can produce—whether it’s an image or a video, or long-form content, anything you can put together that’s going to justify someone wanting to read it or share it—the better.”

While articles with a “top five” list format often are clickable, Drysdale suggests using them sparingly. “People like things that they can quickly digest, but it doesn’t necessarily have much weight with search,” she says. “You have to make sure that whatever comes after the number makes sense and is useful.”

Reputation Management
Reputation Management

Get the Online Reputation Management Guide

on May 29 by Rhea Drysdale

We knew Outspoken Media’s Online Reputation Management (ORM) Guide was coming.  So did you, because we put a link to…

Content Strategy
Content Strategy

Blog Inspiration Series: Part 1

on Jul 6 by Rhea Drysdale

Attempting to find blog inspiration can be incredibly productive. In the quest for a great blog topic or simply the…

Battle of the SEO Budgets
SEO

The Battle for SEO Budgets: SEO Platforms vs People

on Mar 31 by Rhea Drysdale

A recent client discovery made us dust off the Outspoken Media blog–the realization that we’re competing with SEO platforms like…

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