American Marketing Association

Six SEO Rules for 2016

Thus, original content is becoming more important than ever, says Rhea Drysdale, CEO of Outspoken Media Inc​​​​., a Troy, N.Y.-based…

Thus, original content is becoming more important than ever, says Rhea Drysdale, CEO of Outspoken Media Inc​​​​., a Troy, N.Y.-based SEO consulting firm. “The more original content that you can produce—whether it’s an image or a video, or long-form content, anything you can put together that’s going to justify someone wanting to read it or share it—the better.”

While articles with a “top five” list format often are clickable, Drysdale suggests using them sparingly. “People like things that they can quickly digest, but it doesn’t necessarily have much weight with search,” she says. “You have to make sure that whatever comes after the number makes sense and is useful.”

Online Marketing
Online Marketing

Making Negative Press, Flame Wars and Attacks Work For You

on Apr 27 by Lisa Barone

It doesn’t matter if you’re an individual, a corporation or if you were just sitting there minding your own business,…

Internet Marketing Conferences
Internet Marketing Conferences

Top Shelf SEO: Hot Topics and Trends

on Nov 10 by Lisa Barone

I hope you all enjoyed lunch. I didn’t eat but I did lose my green apple. Oh yeah, and my…

Internet Marketing Conferences
Internet Marketing Conferences

Budget Migration: Going Digital Without Impacting Your Brand

on Mar 24 by Lisa Barone

Hey, Kids. I didn’t have lunch, but I sure hope you did because it’s time for another meaty session! This…

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