American Marketing Association

Six SEO Rules for 2016

Thus, original content is becoming more important than ever, says Rhea Drysdale, CEO of Outspoken Media Inc​​​​., a Troy, N.Y.-based SEO consulting firm. “The more original content that you can produce—whether it’s an image or a video, or long-form content, anything you can put together that’s going to justify someone wanting to read it or share it—the better.”

While articles with a “top five” list format often are clickable, Drysdale suggests using them sparingly. “People like things that they can quickly digest, but it doesn’t necessarily have much weight with search,” she says. “You have to make sure that whatever comes after the number makes sense and is useful.”

Online Marketing
Online Marketing

Making Negative Press, Flame Wars and Attacks Work For You

on Apr 27 by Lisa Barone

It doesn’t matter if you’re an individual, a corporation or if you were just sitting there minding your own business,…

Social Media
Social Media

6 Tools To Help Measure Social Influence

on Aug 12 by Lisa Barone

When it comes to social media, we all have questions. Or, if we don’t, our bosses surely have them on…

Internet Marketing Conferences
Internet Marketing Conferences

Advanced Keyword Research Tactics

on Feb 12 by Lisa Barone

Hey, hey, kids. I hope you enjoyed your lunch because now its back to the sessions. Two more and we’re…

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