Mashable

Email Newsletters: Best Practices for Small Businesses

According to Lisa Barone, co-founder and chief branding officer of Outspoken Media, Inc., the only acceptable time to add people to an email list is after they have confirmed through a double opt-in. Any other means of populating an email address book is invasive and unethical, such as using an email address after a customer has registered for your site or entered a contest. Barone warns that it’s even bad practice to add peers or colleagues to an email list after they gave you a business card, for instance.

SEO
SEO

Link Building Strategies Spreadsheet

on Apr 11 by Rhea Drysdale

Want something free that will help your link building? Great, because we put together something we’re proud of and want…

Internet Marketing Conferences
Internet Marketing Conferences

Real Time Search & The Major Search Engines

on Mar 2 by Lisa Barone

We’re back in action here in Santa Clara!  It’s time to talk about real-time search and how the engines are…

SEO
SEO

5 Golden Links for Link Building and Beyond

on Dec 14 by Joe Schaefer

We’re almost halfway through our 12 Days of Christmas—er, SEO—and I want use my day to talk about five golden…

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