Mashable

Email Newsletters: Best Practices for Small Businesses

HomePressEmail Newsletters: Best Practices for Small Businesses

According to Lisa Barone, co-founder and chief branding officer of Outspoken Media, Inc., the only acceptable time to add people to an email list is after they have confirmed through a double opt-in. Any other means of populating an email address book is invasive and unethical, such as using an email address after a customer has registered for your site or entered a contest. Barone warns that it’s even bad practice to add peers or colleagues to an email list after they gave you a business card, for instance.

Outspoken Media SEO Agency of Record for School of Rock
Announcements

School of Rock Names Outspoken Media as SEO Agency

on Dec 7 by Zane DeFazio

According to Lisa Barone, co-founder and chief branding officer of Outspoken Media, Inc., the only acceptable time to add people…

2017-social-media-storytelling-tools-features
Social Media

Social Media Storytelling: Tools & Features to Use In 2017

on Jan 17 by Zane DeFazio

According to Lisa Barone, co-founder and chief branding officer of Outspoken Media, Inc., the only acceptable time to add people…

Reputation Marketing Tactics

Reputation Marketing Tactic #1: Moz’s Login

on Dec 1 by Zane DeFazio

According to Lisa Barone, co-founder and chief branding officer of Outspoken Media, Inc., the only acceptable time to add people…

HomePressEmail Newsletters: Best Practices for Small Businesses
^Back to Top