“Faster than you can say “brandjacking,” bloggers, usually in love with the kind Mr. Godin, cried foul. Posting discussions about brands without their permission? Lisa Barone of Outspoken Media called it “hostage taking.” TechCrunch said Godin was forcing brands to “unlock” their pages for a price.”
In Defense of Godin, Google, and Open Systems
About the Author
Zane DeFazio
Zane DeFazio
Online Marketing
Creating & Defining Relationships on the Web
on Oct 13 by Lisa Barone
Michelle Robbins tweeted a great link over the weekend. It was to an article from The Huffington Post entitled Relationships…
Social Media
What Is Social Media?
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I was going through my feedreader this morning and found Gwenbell had posted this video over at her blog. I…
Reputation Management
Keep Your Boss Out Of Your Underwear Drawer
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The kids who grew up in Facebook, MySpace and in the Social Web are getting older. And as they do…