“Lisa Barone, co-founder and chief branding officer at Internet marketing agency Outspoken Media, [explains] “Brands that have the best success use social media to form relationships with people. It’s about helping people by answering their questions or jumping into a conversation. Once they know you, they’ll subscribe to your blog or newsletter. Once they make that step, it’s a lot easier to market to them — and they’re a lot more open to being marketed to.”
How to Use Social Media To Build Your Brand
“Lisa Barone, co-founder and chief branding officer at Internet marketing agency Outspoken Media, [explains] “Brands that have the best success…
SEO
There’s More To Life Than Links & Sex
on Mar 4 by Lisa Barone
There are a few posts I’ve written in my career where I think to myself, “this probably isn’t going to…
Announcements
Let’s Get Naked & Shape the OSM Newsletter
on Feb 8 by Lisa Barone
Here’s the thing: We want to be more intimate you. Er, I mean, we want to be closer. It’s just…
Internet Marketing Conferences
SEO Status Report Metrics
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And we’re back at it. I hope you guys had lunch. I, again, did not. I meant to this time,…