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How to Use Social Media To Build Your Brand

HomePressHow to Use Social Media To Build Your Brand

“Lisa Barone, co-founder and chief branding officer at Internet marketing agency Outspoken Media, [explains] “Brands that have the best success use social media to form relationships with people. It’s about helping people by answering their questions or jumping into a conversation. Once they know you, they’ll subscribe to your blog or newsletter. Once they make that step, it’s a lot easier to market to them — and they’re a lot more open to being marketed to.”

Social Media
Social Media

Social Media Automation – How Much Is Too Much?

on Oct 27 by Lisa Barone

I get a lot of crap for being a social media purist. People like Michael Gray and others joke that…

SEO
SEO

GWC’s Best Sales Tool: (not provided)

on Nov 21 by Rhea Drysdale

Remember that rant I gave awhile back on how Google Invests in Privacy for Profit? We’ve been watching the impact…

Content Strategy
Content Strategy

How To Set Fire To Your Blog – In A Good Way

on Apr 19 by Lisa Barone

One of the coolest parts of my job is, by far, running the Outspoken Media blog. I’ve been part of…

HomePressHow to Use Social Media To Build Your Brand
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