The Guardian

How Google’s search algorithm spreads false information with a rightwing bias

Rhea Drysdale, the CEO of digital marketing company Outspoken Media, did not see evidence of pro-Clinton editing by Google. However,…

Rhea Drysdale, the CEO of digital marketing company Outspoken Media, did not see evidence of pro-Clinton editing by Google. However, she did note networks of partisan websites – disproportionately rightwing – using much better search engine optimization techniques to ensure their worldview ranked highly.

Online Marketing
Online Marketing

The Authority Rules

on Aug 5 by Lisa Barone

See that over on the right? That’s Brian Clark’s new report on authority. It’s called Authority Rules. You should read…

Content Strategy
Content Strategy

Natural Evolution of a Web Community (& how to beat it)

on Nov 29 by Lisa Barone

The typical evolution of a Web community looks and sounds a little something like this: Stage 1: I love dogs!…

Social Media
Social Media

Are You Making These 5 Social Measurement Mistakes?

on May 12 by Lisa Barone

In 2010, businesses are getting way more comfortable with social media. They’re losing their fear, they’re engaging more, and they’re…

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