The New York Times

Donald Trump Pushes Debunked Theory That Google Suppressed Rival’s Bad News

The theory was debunked quickly by numerous news outlets, which pointed to selective examples and a basic misunderstanding of how…

The theory was debunked quickly by numerous news outlets, which pointed to selective examples and a basic misunderstanding of how Google’s algorithm worked. Rhea Drysdale, the chief executive of Outspoken Media, a digital company that specializes in search engine optimization, laid out the examples in a Medium post.

Branding
Branding

Is Your Brand Built On Mirrors or Core Values?

on Jan 15 by Lisa Barone

I stay up at night worrying a lot. I mean, how does Snooki get her hair to stay like that?…

Reputation Management
Reputation Management

5 Reasons NOT to Delete Negative Reviews

on Nov 19 by Lisa Barone

Yesterday afternoon I had a chance to chat with a writer from a bridal magazine. She was looking for tip…

Online Marketing
Online Marketing

What Kanye & Taylor Swift Taught Us About Going Viral

on Sep 14 by Lisa Barone

We don’t trust marketing. We’ve been lied to and taken advantage of so many times that we don’t know what’s…

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