WordStream

7 Thought-Provoking Takeaways from #MozTalk Content Edition

What could be better than a charming pregnant woman? A charming, pregnant, wildly successful CEO who runs her own company. Rhea’s quirkiness shined through as she had everyone laughing, but also ferociously jotting down notes.

Rhea explained to the audience how Google understands human behavior better than ever before (and likely better than we do!). But why do people search for what they search for? This can be difficult to understand. Yet, when we create content around the “why” it becomes content that serves a real purpose. The problem is finding out the “why” isn’t always easy.

Social Media
Social Media

Having “The Talk” with Staff, Social Media Style

on Oct 27 by Lisa Barone

Listen, it doesn’t matter if your company plans on getting actively involved in social media or if you’re just gonna…

Content Strategy
Content Strategy

7+ Outspoken Links To Read Today

on Jul 19 by Lisa Barone

I don’t participate much in blog challenges. Mostly, because they’re the types of post that make you cringe when you…

Affiliate Marketing
Affiliate Marketing

Evolve or Die? Amazon.com Chooses To Die

on Jul 7 by Lisa Barone

Over the past few years, big business has had to learn that you can’t bully people into doing what you…

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