What’s The Point?

August 21, 2009
By kenny in Online Marketing

If you’re reading this, chances are you’re somehow involved in the fantastic world of internet marketing. I know the Outspoken crew draws a large audience of SEOs, affiliate marketers, and social media types, which means that you more than likely either have a large circle of influence online, or are closely connected to someone who does.

The question is this: what’s the point? Why do you do what you do? How are you, as a marketer connected to one of the most influential networks online, effecting positive change in the world? Is working in this industry just another job for you? Or do you see it for what it is ?The internet is the largest living platform we have to make something of our lives.

What are your goals with what you do? To drive more traffic, increase revenues, and get more exposure for you and your clients? Is that it? When was the last time you helped promote a non-profit for free? Or even clicked on a tweeted link to help vote on an issue that wasn’t bacon related? I’m always amazed at the difference in click counts between when I tweet something trying to help out people in the world that are sick and dying, or when it’s about some funny article that hit digg. Is it seriously not worth your time?

The point is, if you’re an internet marketer, in any way, shape or form, you have some serious influence and ability to really help with things that really matter.

I assume most people are familiar with the concept of a tithe. And, I wouldn’t be surprised to hear that a lot of you donate money to charities and organizations. But what if you tithed your time? I’m guessing with the crowd of influence that circles around blogs like these, a tenth of peoples’ time would go much farther than a tenth of their earnings. Could you imagine what could be accomplished if you, and everyone you knew in this industry spent a tenth of their time promoting and spreading the word about projects like this or this?

So it’s time to rethink your priorities. Find an organization, a charity – something out there that you care about – and donate your time and expertise. They probably couldn’t afford you otherwise. Don’t make any excuses.

I’m Kenny Hyder and I approve this message. Leave a comment with a link to your favorite cause that can use some help. Please don’t comment unless you have an organization to share.

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