Business Insider

More Consumers Are Getting Tweet Revenge On Companies That Deserve It

Competitors also can misuse complaint sites to damage a rival’s reputation: “We have seen some instances where competitors are attacking each other with fake reviews,” says Rhea Drysdale, co-founder of Outspoken Media, which offers online marketing and reputation management services. Indeed, one guy offered services on a freelance job site to “write up to three negative reviews for you with three different profiles against your competition for $10.”

Social Media
Social Media

Behind Audi’s Super Bowl 2013 Blackout Tweet: Interview with Andy White

on Feb 5 by Rhea Drysdale

This past Sunday, the Super Bowl aired and, as marketers, we were glued to our TVs to see who would…

Online Marketing
Online Marketing

Can Direct Marketing Survive in Social Media?

on Jun 23 by Lisa Barone

Over at Top Rank, Lee Odden piggybacks off a recent conversation he had with Brian Clark and asks if direct…

Internet Marketing Conferences
Internet Marketing Conferences

Ratings, Reviews & Reputation: Their Growing Impact On Search

on Mar 9 by Lisa Barone

Welcome back! I hope you had a scrumptious lunch wherever you are because it’s time to talk about reviews, ratings,…

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