Business Insider

More Consumers Are Getting Tweet Revenge On Companies That Deserve It

Competitors also can misuse complaint sites to damage a rival’s reputation: “We have seen some instances where competitors are attacking each other with fake reviews,” says Rhea Drysdale, co-founder of Outspoken Media, which offers online marketing and reputation management services. Indeed, one guy offered services on a freelance job site to “write up to three negative reviews for you with three different profiles against your competition for $10.”

Social Media
Social Media

How To Royally Lose $120,000 In Social Media

on May 4 by Lisa Barone

If you spent $120,000 on a marketing campaign in the offline world only to fall asleep at the wheel, you’d…

Content Strategy
Content Strategy

4 Words Of Non-Wisdom Bloggers Give

on Aug 23 by Lisa Barone

There’s a lot of bad advice on the Web. We know this and we’re all getting pretty good at ignoring…

Online Marketing
Online Marketing

Build Brand Buzz Through Contest Marketing

on Jun 17 by Lisa Barone

Contests are sexy. They give us something we all want. Brand buzz. Whether we admit it to ourselves or not,…

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