“Next, I contacted Rhea Drysdale, a search-engine-optimization expert at OutspokenMedia.com. Ms. Drysdale explained that I needed to focus on linking my online presences to each other β that is, my Twitter page would link to my LinkedIn page, which would link to my biography on my book-publisher’s site. These interlinkages are key to understanding Google’s page-ranking system.”

A Makeover for Your Google Results
“Next, I contacted Rhea Drysdale, a search-engine-optimization expert at OutspokenMedia.com. Ms. Drysdale explained that I needed to focus on linking…

Social Media
What Is Social Media?
on Sep 9 by Lisa Barone
I was going through my feedreader this morning and found Gwenbell had posted this video over at her blog. I…

Online Marketing
If Your Website Was a Person…
on Oct 14 by Lisa Barone
Your Web site is the public face you give your customers. In many cases, it’s the initial touch point and…

Internet Marketing Conferences
BlogWorld Expo Recap: Day 3
on Oct 17 by Lisa Barone
Ah, the third annual BlogWorld Expo has come to a close. And itβs sad. However, there were some stellar sessions…