Comments on: 6 Things NOT to Do On Facebook As a Brand

By: Charles Richey

Charles Richey — Mon, 07 Mar 2011 08:37:15 +0000

Don’t fight with your fans. No kidding. I see so many businesses try to control their pages and ultimately upset the very people that used to like them. There is a reason it is called social media!

By: Jeanie

Jeanie — Sat, 05 Mar 2011 23:20:03 +0000

I really don’t like to friend someone on facebook when they have a persaonal profile instead of a business page set up. I wonder why they don’t get it.

I try to interact and limit my sales pitch. I recently mentioned that I video recorded myself and you see me in my PJ’s at the end (as I get up to stop the video). My work apron covered them otherwise. I had a little giggle and shared that. People seemed keen to see the ‘real behind the scenes’ footage. I decided to enter it as the exclusive page you unlock on my blog when you sign up for the newsletter. I only heard crickets. I’m amazed at how lazy people are, that extra step was too much – even though it was different and they were interested. I find it fustrating. I guess I need to keep working at it. Maybe another video, but this time straight to my facebook page with no extra step.

By: Brandon Cox

Brandon Cox — Fri, 04 Mar 2011 06:49:42 +0000

You’re absolutely right. I’ve made the mistake in the past of abandoning a page, assuming I could simply feed it by RSS and forget about it. But it doesn’t become a useful tool until I engage it.

By: Sloane

Sloane — Wed, 02 Mar 2011 13:12:46 +0000

I was doing some research the other day for a client and came across way too many restaurants (research was for a restaurant client) that seemed to be confused about whether a profile page was the same thing as a fan page. Then I realized there was a profile page AND business page for the same restaurant, attempting to function as the same thing, as if two pages on facebook for the same business is better than one. It was hard to not immediately call the restaurant and offer my social media services since whoever is handling theirs is making it harder for customers to connect with them. Yikes.

By: Sloane

Sloane — Wed, 02 Mar 2011 13:05:30 +0000

I cannot agree more with this! It drives me crazy when I see business owners updating their facebook profile page the exact same way thu update their business fan page. And when I say “exact same way” I mean same status updates, same links, same pictures. It’s as if the profile page isn’t a profile for a person anymore, but a business. Fail.

By: Elisa Michelle

Elisa Michelle — Wed, 02 Mar 2011 02:37:42 +0000

Honestly, I’ve never considered a social media plan! I know that sounds ignorant, but, to be honest, I am completely new to this arena.

Very happy to have stumbled onto this blog–all the comments are informative, too, which is incredibly wonderful. More information to help me learn!

Elisa Michelle

By: Stuart

Stuart — Tue, 01 Mar 2011 17:27:03 +0000

Great point on the Brand Page requirement, it def has a lot more to offer for a business, it is amazing how many businesses out there have personal pages and have used a business name for it!

By: karen gunton

karen gunton — Mon, 28 Feb 2011 23:45:30 +0000

great post! i especially like the part about having a social media plan – so many businesses don’t have a plan and don’t consider their goals with their page, and just use their pages to sell, sell, sell instead of interacting. i call this ‘spam-ish’ and go on about it all the time on my blog.

i just wanted to add that not only is it beneficial to create a page for your biz fb rules/guidelines actually state that you cannot use a personal profile for biz reasons. in answer to the question above, you do need a personal profile in order to create your page. but then you need to never use your personal profile to promote your biz. people who use their personal profile as a ‘biz profile’ risk having their entire account deleted by facebook. another great reason to create a page!! =)

By: brent

brent — Sun, 27 Feb 2011 05:19:09 +0000

how can i make a page private like different brands do on facebook

the best example i have off hand is
facebook.com/pepsi

the creator is kept private. how can i do this?

By: Jeff Ente

Jeff Ente — Fri, 25 Feb 2011 22:56:42 +0000

And now that an admin can ‘become’ a business Page there is a whole new avenue available in which you can hurt yourself. You can now visit other pages and spread some good will, or maybe not so good will.