Comments on: The Drive-Thru Mentality Of Social Media

By: Sandy Carter

Sandy Carter — Mon, 14 Feb 2011 15:16:27 +0000

Lisa: I love this analogy. As I look at Social Business success, the long term mentality is a requirement. And you see the successes are those businesses that do get it. My problem is how do you convince companies to invest for the long term given we are such a quarter driven business.

Not just for social but for all investments. Since in Social Business you DO see short term ROI from short term actions, I am trying to pull together a longer term model — or a Social Business Agenda — to map the way for businesses who are serious in the outcome of engagement.

Sandy

By: Val @ Web Tracking Guide

Val @ Web Tracking Guide — Sat, 12 Feb 2011 03:18:08 +0000

From all I hear, spam is what works best on Twitter. I think it actually makes the platform unique, how long spam has been ruling and how much people are willing to tolerate it, because so many users are also there to spam each other, in a fashionable and polite way.

By: Jill Whalen

Jill Whalen — Wed, 09 Feb 2011 17:16:33 +0000

I’d answer yes to that. I find Twitter in some ways to be very much akin to chatrooms of old. You just get to choose those you wish to chat with.

It can be more difficult to follow the conversation, however. Facebook does a better job at that.

By: Jasper

Jasper — Wed, 09 Feb 2011 12:32:39 +0000

Practical question: does twitter really allow you to “Spend real time, having real conversations, with real people.”?

I engage with people on facebook, on blog, by email and in real life, but can’t really get there through twitter. I feel people meet each other on twitter, only to continue the actual conversation somewhere else. Accordingly, I’m a drive-by-tweeter but a pretty decent facebooker and blogger (I hope).

Is this me, or do more people feel twitter tends to amplify the drive-Thru mentality?

Jasper
@prhamster

By: Cendrine Marrouat

Cendrine Marrouat — Wed, 09 Feb 2011 08:20:46 +0000

Hello Lisa:

What a great post! Thank you for taking the time to write it.

“Spend real time, having real conversations, with real people. Yeah, it takes more time and maybe more work, but the pay off is far greater and filled with way less filler.” Absolutely!

I have always said that the more technology we have, the less we communicate. ..

Cheers!

By: Chris Miller

Chris Miller — Wed, 09 Feb 2011 03:10:07 +0000

I forgot to clarify that the free bear typo was yours, not mine ;) if you don’t stalk Lisa and her outspoken self, I suggest bookmarking this blog – you are more her demographic than I am (I mostly just cause trouble here)

Come meet some cool tweeps at @IgniteSea on Thursday ;)

By: Sam

Sam — Wed, 09 Feb 2011 02:28:37 +0000

P.S.

Lisa: Great post! Very insightful, thanks for the great read!

Sam

By: Shelly Kramer

Shelly Kramer — Wed, 09 Feb 2011 02:15:24 +0000

Great post, Lisa. It’s like the people who as “How are YOU?” and you can tell in the space of time it takes you to draw a breath that they’re not even listening. Drive thru social media is a great analogy and one we deal with on a daily basis. Everybody wants to “do” social media, yet no one wants to invest an iota of time in actually being present and doing the work that’s required to build relationships.

I’ve learned to not waste my energies on them, as they’ll never get it. They’re just like the fat people who want to lose weight but who don’t want to take the time to diet or exercise, because there’s gotta be an easier way.

Newsflash: as it relates to fighting fat AND social media, there IS no easy way. Except, of course, showing how much you care – by adding value – (or getting off your ass and working it off).

Shelly
@shellykramer

By: Chris Miller

Chris Miller — Tue, 08 Feb 2011 23:08:35 +0000

^ (That’s how the kids do it these days. Picked up that trick from Tumblr)

By: Sam

Sam — Tue, 08 Feb 2011 22:44:33 +0000

Free bear!! I’m so there… :)

Chris: Thank you for all your Twitter support during our crazy journey towards our beta launch! We’re rooting for you too and are stoked to be able to connect with people like you! Go home team Seattle Startups!! Hope to meet you in person sometime.. Next Seattle Tweetup perhaps?

Sam

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