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	<title>Comments on: Breaking Up Is Hard To Do, In Life &amp; Social Media</title>
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		<title>By: Charles Fiddes Payne</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-4039</link>
		<dc:creator>Charles Fiddes Payne</dc:creator>
		<pubDate>Tue, 07 Jul 2009 20:27:47 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-4039</guid>
		<description>Lots of good debate here. English Law is made up as it goes along, according to this sort of good debate, but in Court. Gradually it builds up precedents through cases, and there is one case so far on exactly this question.

Hays Specialist Recruitment (Holdings) Ltd. v. Ions, (2008) 

Mark Ions was employed by Hays and left to start a recruitment firm in competition. Hays were concerned that he had taken business contact information in violation of his employment contract prohibiting him from making use of confidential information and from doing business with clients he had at Hays. Hays was concerned primarily with his LinkedIn account.

It&#039;s a fascinating debate, but to cut a long story short, if you get into a similar pickle, use this barrister, you won&#039;t lose....

http://www.blackstonechambers.com/people/barristers/victoria_windle.html</description>
		<content:encoded><![CDATA[<p>Lots of good debate here. English Law is made up as it goes along, according to this sort of good debate, but in Court. Gradually it builds up precedents through cases, and there is one case so far on exactly this question.</p>
<p>Hays Specialist Recruitment (Holdings) Ltd. v. Ions, (2008) </p>
<p>Mark Ions was employed by Hays and left to start a recruitment firm in competition. Hays were concerned that he had taken business contact information in violation of his employment contract prohibiting him from making use of confidential information and from doing business with clients he had at Hays. Hays was concerned primarily with his LinkedIn account.</p>
<p>It&#8217;s a fascinating debate, but to cut a long story short, if you get into a similar pickle, use this barrister, you won&#8217;t lose&#8230;.</p>
<p><a href="http://www.blackstonechambers.com/people/barristers/victoria_windle.html" rel="nofollow">http://www.blackstonechambers.com/people/barristers/victoria_windle.html</a></p>
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		<title>By: Barbara Ling, Virtual Coach</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1104</link>
		<dc:creator>Barbara Ling, Virtual Coach</dc:creator>
		<pubDate>Sun, 12 Apr 2009 09:44:08 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1104</guid>
		<description>I agree with sherisaid - my personal brand is MINE.  However, I will happily introduce folks to companies/ppls if I think it will add value to my audience.</description>
		<content:encoded><![CDATA[<p>I agree with sherisaid &#8211; my personal brand is MINE.  However, I will happily introduce folks to companies/ppls if I think it will add value to my audience.</p>
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		<title>By: Megan Slick</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1055</link>
		<dc:creator>Megan Slick</dc:creator>
		<pubDate>Wed, 08 Apr 2009 20:34:52 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1055</guid>
		<description>I think it is interesting that throughout the comments and post people used words like &quot;company time&quot;,&quot;clocking-in&quot; and &quot;your own time.&quot; I assume that if you are employed, most of you work salary not hourly, therefore how do you deal with employers who think that all of your time should be their time?</description>
		<content:encoded><![CDATA[<p>I think it is interesting that throughout the comments and post people used words like &#8220;company time&#8221;,&#8221;clocking-in&#8221; and &#8220;your own time.&#8221; I assume that if you are employed, most of you work salary not hourly, therefore how do you deal with employers who think that all of your time should be their time?</p>
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		<title>By: sherisaid</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1051</link>
		<dc:creator>sherisaid</dc:creator>
		<pubDate>Wed, 08 Apr 2009 14:35:32 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1051</guid>
		<description>I would never use my personal brand to advertise a company, although I might introduce one to the other to build followers the way you did with @kneesockz. I think that&#039;s the way to go. Interlace personal with professional - and build both - so you can walk away without leaving your followers behind and without legal entanglement. Of course, we both know that your followers are going where you go, but from the blogger standpoint, let&#039;s hope companies don&#039;t catch on to that anytime soon.

From the company standpoint, if you have a successful blogger with a loyal following in the thousands...do whatever it takes to keep him/her happy. Somebody get Lisa a cupcake with sprinkles. NOW!</description>
		<content:encoded><![CDATA[<p>I would never use my personal brand to advertise a company, although I might introduce one to the other to build followers the way you did with @kneesockz. I think that&#8217;s the way to go. Interlace personal with professional &#8211; and build both &#8211; so you can walk away without leaving your followers behind and without legal entanglement. Of course, we both know that your followers are going where you go, but from the blogger standpoint, let&#8217;s hope companies don&#8217;t catch on to that anytime soon.</p>
<p>From the company standpoint, if you have a successful blogger with a loyal following in the thousands&#8230;do whatever it takes to keep him/her happy. Somebody get Lisa a cupcake with sprinkles. NOW!</p>
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		<title>By: Lisa Barone</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1050</link>
		<dc:creator>Lisa Barone</dc:creator>
		<pubDate>Wed, 08 Apr 2009 13:58:16 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1050</guid>
		<description>Steph:  If you create a social media account on your employers time and then build that up for the purpose of your job, then I think they can totally try and seize control of it when you leave. Is it a totally asshat thing to do? Maybe, but I&#039;d argue it&#039;s inbounds asshat.  ;)  I think that&#039;s why people need to be careful and why conversations need to start BEFORE these accounts are created and built up.

Dr Pete: That&#039;s actually a really good point. I think there&#039;s a slight difference in that most people will understand that the business contacts you have at one job really don&#039;t transfer to another. However, that social media account i created while on the job, that&#039;s mine. I built that up. It uses my name and even has my photo So I&#039;m just gonna go ahead and take that, okay? What do you mean, NO?  :)   Because these accounts often feel &quot;personal&quot;, we assume their ours. But, they&#039;re really, really not.

Dorian: I promise to never delete a comment critical of me. And yes, I may even link to it in another post. ;)

I agree with you on the social media accounts, I don&#039;t agree that helping your employees to build up their own brand is always detrimental to the company. Obviously, it comes with risks, but there are also benefits to consider. But...that&#039;s a different conversation for a different post. :)</description>
		<content:encoded><![CDATA[<p>Steph:  If you create a social media account on your employers time and then build that up for the purpose of your job, then I think they can totally try and seize control of it when you leave. Is it a totally asshat thing to do? Maybe, but I&#8217;d argue it&#8217;s inbounds asshat.  ;)  I think that&#8217;s why people need to be careful and why conversations need to start BEFORE these accounts are created and built up.</p>
<p>Dr Pete: That&#8217;s actually a really good point. I think there&#8217;s a slight difference in that most people will understand that the business contacts you have at one job really don&#8217;t transfer to another. However, that social media account i created while on the job, that&#8217;s mine. I built that up. It uses my name and even has my photo So I&#8217;m just gonna go ahead and take that, okay? What do you mean, NO?  :)   Because these accounts often feel &#8220;personal&#8221;, we assume their ours. But, they&#8217;re really, really not.</p>
<p>Dorian: I promise to never delete a comment critical of me. And yes, I may even link to it in another post. ;)</p>
<p>I agree with you on the social media accounts, I don&#8217;t agree that helping your employees to build up their own brand is always detrimental to the company. Obviously, it comes with risks, but there are also benefits to consider. But&#8230;that&#8217;s a different conversation for a different post. :)</p>
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		<title>By: Witty_Designer</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1046</link>
		<dc:creator>Witty_Designer</dc:creator>
		<pubDate>Tue, 07 Apr 2009 19:37:21 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1046</guid>
		<description>I completely agree with you. If an employee is creating the account as instructed to do so by the employer whilst &quot;clocked in&quot; then it would be the property of the employer/company.

However, if the employee created the account in his/her own time  as a proposal/strategy to his/her employer, and later leaves the company, he/she should remain in control of the account/followers.

It&#039;s common sense really, but we all know the law works in hideous ways. :P</description>
		<content:encoded><![CDATA[<p>I completely agree with you. If an employee is creating the account as instructed to do so by the employer whilst &#8220;clocked in&#8221; then it would be the property of the employer/company.</p>
<p>However, if the employee created the account in his/her own time  as a proposal/strategy to his/her employer, and later leaves the company, he/she should remain in control of the account/followers.</p>
<p>It&#8217;s common sense really, but we all know the law works in hideous ways. :P</p>
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		<title>By: Dorian</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1044</link>
		<dc:creator>Dorian</dc:creator>
		<pubDate>Tue, 07 Apr 2009 19:18:02 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1044</guid>
		<description>I have to give you props for linking to my comment that I thought you would delete.

I think most companies would be better off with shared social media accounts that multiple employees use. You could have strict style guidelines to make it seem like its one person behind the account (everything from how to make a smileyface :) to whether to use woot or huzzah).

I see no value in building my employee&#039;s personal brand on my dime. And that&#039;s not just with social media profiles/connections... it includes sending them to conferences where they make personal contacts and then submit an expense report for travel, dinner, drinks, etc. 

Great ROI on that... NOT.</description>
		<content:encoded><![CDATA[<p>I have to give you props for linking to my comment that I thought you would delete.</p>
<p>I think most companies would be better off with shared social media accounts that multiple employees use. You could have strict style guidelines to make it seem like its one person behind the account (everything from how to make a smileyface :) to whether to use woot or huzzah).</p>
<p>I see no value in building my employee&#8217;s personal brand on my dime. And that&#8217;s not just with social media profiles/connections&#8230; it includes sending them to conferences where they make personal contacts and then submit an expense report for travel, dinner, drinks, etc. </p>
<p>Great ROI on that&#8230; NOT.</p>
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		<title>By: Rayfil@Campusfork.com</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1042</link>
		<dc:creator>Rayfil@Campusfork.com</dc:creator>
		<pubDate>Tue, 07 Apr 2009 19:08:34 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1042</guid>
		<description>Lisa, 

Great post.
The once divide between employee time and personal time has infused together.
Especially in this economy, building &quot;people equity&quot; is key.

As social media continues to revolve and innovate, this posting will truly help human resource and compliance prepare for future matters.

keep writing

Rayfil Wong
President Campusfork Inc.</description>
		<content:encoded><![CDATA[<p>Lisa, </p>
<p>Great post.<br />
The once divide between employee time and personal time has infused together.<br />
Especially in this economy, building &#8220;people equity&#8221; is key.</p>
<p>As social media continues to revolve and innovate, this posting will truly help human resource and compliance prepare for future matters.</p>
<p>keep writing</p>
<p>Rayfil Wong<br />
President Campusfork Inc.</p>
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		<title>By: KJ Rodgers</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1041</link>
		<dc:creator>KJ Rodgers</dc:creator>
		<pubDate>Tue, 07 Apr 2009 16:15:55 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1041</guid>
		<description>I feel very similar to these situations. I am the SEO/Social media guru, but in many ways I am using myself as the brand. It is wild to think about though</description>
		<content:encoded><![CDATA[<p>I feel very similar to these situations. I am the SEO/Social media guru, but in many ways I am using myself as the brand. It is wild to think about though</p>
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		<title>By: Dr. Pete</title>
		<link>http://outspokenmedia.com/social-media/breaking-up-is-hard/#comment-1040</link>
		<dc:creator>Dr. Pete</dc:creator>
		<pubDate>Tue, 07 Apr 2009 16:09:12 +0000</pubDate>
		<guid isPermaLink="false">http://outspokenmedia.com/?p=1371#comment-1040</guid>
		<description>An analogy to this would be sales contacts - when a salesperson leaves a job, they naturally take their relationships with them. You can&#039;t unknow people. However, whether or not they take that actual, physical contact information with them is often a contractual arrangement. Some companies expressly forbid it, or require a time period during which you can&#039;t contact those former customers. It&#039;s my understanding that many of those post-employment terms don&#039;t hold much water, but you see companies trying to protect that information more and more.

It seems like we always get into these debates over what&#039;s new/hot, but in a way, this is really like anything you create while employed. Most of the time, that creation is the company&#039;s property, but that doesn&#039;t mean you can&#039;t derive benefit from it, use it in a portfolio, etc. (unless you contractually agree not to). Every time we leave a job, we take experience, training, relationships etc. with us to our next job - it&#039;s a natural part of the process.</description>
		<content:encoded><![CDATA[<p>An analogy to this would be sales contacts &#8211; when a salesperson leaves a job, they naturally take their relationships with them. You can&#8217;t unknow people. However, whether or not they take that actual, physical contact information with them is often a contractual arrangement. Some companies expressly forbid it, or require a time period during which you can&#8217;t contact those former customers. It&#8217;s my understanding that many of those post-employment terms don&#8217;t hold much water, but you see companies trying to protect that information more and more.</p>
<p>It seems like we always get into these debates over what&#8217;s new/hot, but in a way, this is really like anything you create while employed. Most of the time, that creation is the company&#8217;s property, but that doesn&#8217;t mean you can&#8217;t derive benefit from it, use it in a portfolio, etc. (unless you contractually agree not to). Every time we leave a job, we take experience, training, relationships etc. with us to our next job &#8211; it&#8217;s a natural part of the process.</p>
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