Also to consider:

Do a casting call on yourself–meaning, “Are you the right person for the video?” even if it’s about you, your good or services. You might have the brain power to create excellent content–but you might not have the ability to deliver it. Video is different that copy–I’ve seen so many great bloggers fizzle when they take to video because I expect the same punch as in their written posts. There are so many angles/concepts that you can shoot–even if the video is about you. If you come across like a wet penny–no one will share, comment, rate or tune back in.

I need to get up to speed and try creating some video for my blog, if only as an experiment. It’s so difficult to make the first step!

Here’s my video response:
http://www.youtube.com/watch?v=bUHdWXikPQ4

I talk about a video transcription service I’ve had experience using… Verbal Ink.

Keep up the great work!
Sage

It creates more tension…

Staring at the camera does not work. Study how the pros/models do it and see how they control their line of vision by shifting their attention.

Transcriptions of your videos help your deaf and hard of hearing customers and viewers, in addition to giving bots something to chew and index. YouTube’s auto-transcription service is far from perfect, but at least it gives you a rough draft to edit and match to the dialog, and it’s free.