Comments on: Google Corrals Users Into Social Network, No One Screams

By: Shane Parkins

Shane Parkins — Wed, 09 Nov 2011 16:13:11 +0000

Lisa,
Is it any wonder this didn’t happen sooner? It was inevitable. Great analogy about backing us all into a dark corner but it’s only dark for those who are set in their ways. For the rest of us, it’s breath of fresh air. Also, it’s the step in the right direction to further distinguish Google as the Undisputed Heavyweight Champs of search engines. For us (s.e.o. houses of the world) it further separates Google from Facebook but to the average searcher (who still loves comparing the two) ; does it trick them into believing that Facebook and Google are more a like than ever before? As always, your take is right on the money. Thanks. :-)

By: Alistair

Alistair — Mon, 06 Jun 2011 09:26:58 +0000

Well said Michelle. I was about to write my thoughts and found you pretty much covered them.

The problem is that Tracy doesn’t even use ‘social media’, she just hangs out on Facebook because that’s where she catches up with what her friends are doing.

My issue is, I don’t think Google has given Tracy any reason at all to even click the +1 button. She might click it a few times to see what it does and then forget about it when it does nothing for her (if not as soon as she is asked to create a Google account).

By: Jason - Weapons Plus

Jason - Weapons Plus — Mon, 06 Jun 2011 02:08:09 +0000

We have already added the google + 1 button to our website. I hope this google + 1 button is not a fail like all the other social networking and bookmarking buttons out there. The only one that seems to work ok is facebook like button because everyone has facebook.

By: Jayson Foxx

Jayson Foxx — Sun, 05 Jun 2011 16:53:43 +0000

Great article Lisa! I would have to agree with Michelle. Though this was inevitable and a hand that had to be played by the Google Kidz. I think we’ll soon see this added to the distinguished Orkut, Buzz & Wave list. Just saying…

By: anonymous

anonymous — Sun, 05 Jun 2011 11:38:11 +0000

Lisa, I’m in total agreement. While I don’t necessarily think the +1 button is a bad thing, it is certainly adding to our button”overload”. It seems every app we use today is trying to get us to promote it’s presence with a button of some sort.

Are they datamining us for future marketing purposes? Who really knows? I hope not….

By: Melissa Breau

Melissa Breau — Sun, 05 Jun 2011 05:01:50 +0000

What i find interesting (that you didn’t mention) is that not only has google created a social network, but they’ve done so with the very people in their target market: content providers. Google markets its adwords program, it’s google apps program, etc to business owners and content providers, specifically. Now, it’s getting them to GIVE google all of their information without having to do any extra work to get it.

It’s kind of genius.

By: Chris

Chris — Fri, 03 Jun 2011 21:32:05 +0000

As a search marketer, I find this a very interesting topic, and I completely agree with your point of view – I’ve been trying to present this argument to my organization since news of +1 launched. I’m also excited about the additional signals for ranking, and the opportunities and challenges they present.

I have to say though, that while I don’t think this will necessarily disappear, I don’t think it will really have the take-off that Google is hoping for. NONE of my friends use it, and I run with a very tech-savvy, news-sharing crowd, and they’re still hanging on to the “post on Facebook method”. I’ll be very interested to see if the general public takes to this newest social sharing methodology.

By: Sarah Russell

Sarah Russell — Fri, 03 Jun 2011 15:38:44 +0000

I can’t decide if I’m more annoyed with Google because I’m going to have to read about “The latest, OMGbest strategies to rank high with +1′s” marketing strategy for the next few months (or by the people who think this will be a legit way to “fool” the SERPs), or by the implication that people won’t notice what’s happening.

It’s enough of a risk for me to use Google Analytics and give them access to my site info in that way. To tie everything else about my personal and business internet usage together and hand it to Big G all wrapped up with a pretty little bow is downright scary…

By: Anna

Anna — Fri, 03 Jun 2011 07:46:05 +0000

wonder who will play Larry Page in the movie?

Mr Demi Moore…

By: Stephen Eugene Adams

Stephen Eugene Adams — Fri, 03 Jun 2011 04:23:22 +0000

When will all of this be consolidated? It seems like I am being invited into a new social media spectrum at least on a weekly basis. I’m sure that everything will integrate into one good system but, right now, we have too many to monitor.