http://outspokenmedia.com/internet-marketing-conferences/search-branding/ Fri, 18 May 2012 21:19:50 +0000 hourly 1 http://wordpress.org/?v=3.3.2 http://outspokenmedia.com/internet-marketing-conferences/search-branding/#comment-24423 Dave Thomas Mon, 18 Jul 2011 08:45:56 +0000 http://outspokenmedia.com/?p=602#comment-24423 great post but what about branded search when nobody else is doing so ...do you still think this is necessary take ebay for example. They obviously have trade marked terms against their brand so nobody else PPCs against them but they still have paid search ads visable. Surely this money could be put to better marketing? great post but what about branded search when nobody else is doing so …do you still think this is necessary take ebay for example. They obviously have trade marked terms against their brand so nobody else PPCs against them but they still have paid search ads visable. Surely this money could be put to better marketing?

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