Comments on: Hardcore Local SEO Tactics

By: Ken Jansen

Ken Jansen — Mon, 13 Jun 2011 21:37:01 +0000

Thanks David,

Stop reading my mind! :)

Ken

By: David Mihm

David Mihm — Mon, 13 Jun 2011 21:25:23 +0000

UBL largely syndicates via Infogroup.com…Localeze is a completely separate data company and UBL listings do not get pushed through them…so if you want complete coverage you should really do both. To head off your follow-up question…if there is only budget for one of them, I can’t really make a recommendation :)

By: Ken Jansen

Ken Jansen — Mon, 13 Jun 2011 21:23:07 +0000

Thank you Arjan and David, for the clarifications. I appreciate it.

I was at wordpress semnar this weekend in Kansas City and the SEO speaker suggested the use of UBL Universal Business Listing dot com. Any experience positive or negative with that versus Localeze?

Thank you.

By: David Mihm

David Mihm — Mon, 13 Jun 2011 20:24:13 +0000

David,

That comment refers to location-by-location NAP. For example, let’s pretend you have two locations:

Joe’s Sicilian Pizza
123 N Main Street
Anytown, NJ 01234
(555) 555-5454

Joe’s Sicilian Pizza
456 S Water Street
Anytown, NJ 01234
(555) 555-5353

Google will be smart enough to understand that those are independent locations. Each one of them should develop its own thumbprint/footprint in the Local Ecosystem.

By: jey raul

jey raul — Mon, 13 Jun 2011 04:12:40 +0000

nice post. Citations are one of best tactics that can helps you to dominate local business and ranking them is one of painful job for webmaster. Its so painful since i do for my clients every day and night Also citations can be started for free from these places
=>Yelp
=>City Search
=>Best of the Web Local
=>Hot Frog
=>Insider Pages

By: Local Lasso

Local Lasso — Sun, 12 Jun 2011 05:35:06 +0000

Good stuff! I’ve spotted the gmail TLD – Places TLD connection in some competitive markets as well.

In my experience, I cannot emphasize enough the power of geo-anchor text inbound links pointed AT the local listing URLs on the business directories. I have seen some amazing front page results by “link buffering” in this sense.

For those interested in a manual citation submission alternative to Localeze, we’d love to have you check out Local Lasso!

- Jim

By: David Ewing

David Ewing — Thu, 09 Jun 2011 17:21:28 +0000

Lisa, great writeup! my questions is for multiple locations. if “Your business name, address and phone number MUST be IDENTICAL all over the Web” BUT you have to have a different phone # for each location how to you address that?

By: David Mihm

David Mihm — Thu, 09 Jun 2011 17:03:41 +0000

Lisa, I only didn’t make eye contact b/c it would have been too hard to concentrate on what I was saying :) Thanks for an awesome writeup.

Ken:
O-Pack = Blended results, 7-Pack = 7 pure Place Page results
KML = Keyhole Markup Language…an XML file with all your locations
LBC = Local Business Center. Old term for Google Places Dashboard.

More terms defined here: http://getlisted.org/resources/glossary.aspx

By: Arjan Snaterse

Arjan Snaterse — Thu, 09 Jun 2011 16:53:37 +0000

Hi Lisa, Thanks for mentioning the Geo Sitemap tool.

@Ken: a KML is comparable to the XML sitemap you use for your website pages. The KML file contains all your business locations instead.

By: Ken Jansen

Ken Jansen — Thu, 09 Jun 2011 14:06:45 +0000

WOW! Thanks Lisa. This is a really great summary.
a few questions
what are 0-pack versus 7-pack?
KML?
LBC?

Thank you. Nice work.