Dec 20

Creating Your Own Brand Network Like Oprah Winfrey

by Lisa Barone

The idea for an official Oprah Winfrey Network (OWN) was first whispered nearly two decades ago. It was 1992 (and
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Dec 7

The 7 Habits Killing Your Personal Brand

by Lisa Barone

As a society, we’re obsessed with brands. Nike, Apple, Coca Cola, Google – we’re drawn to them like football players
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Oct 29

Common Sense, For When Your Brand Won’t Save You

by Lisa Barone

Brands have always walked around with a sense of entitlement. Whether we’re talking about a celebrity, a company responsible for
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Oct 11

Talking Link Magnets with Aaron Kahlow

by Lisa Barone

Heya, kids! As you may know, SES Chicago is right around the corner, hitting the Windy City October 18-22. Outspoken
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Aug 27

How To Save A Web Community’s Life

by Lisa Barone

I’ve stopped responding to new comments on our Philly blogger tax post (don’t worry, still reading them). It’s not that
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Jul 30

Why Are You Scared To Be Outspoken?

by Lisa Barone

[This post gets a little personal in my attempt to make a larger point. If that offends you, we humbly
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Jul 12

What To Do When Branded Employees Leave (or go to Miami)

by Lisa Barone

Last week a top player, someone who had spent seven years developing his name and his skill at one company,
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Jul 5

The Incongreenient Truth: Cost Effective Ways to Better Your Business While Saving the World

by Virginia Nussey

Oh beautiful! For smog-filled skies For sludge-mired Gulf Coast waves For countless landfills overflowed Trash flying o’er the plains! America!
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May 25

Building a Brand on Someone Else’s Dime

by Lisa Barone

I’ll go ahead and say it – if you’re working for someone else and NOT actively creating your own brand,
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May 14

Zuckerberg, We Have a Problem

by Lisa Barone

Oh dear, Facebook. We need to talk. Because, as my mother would say, I take massive issue with what you’ve
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May 7

What Mickey Mouse Can Teach You About Voice

by Lisa Barone

Here’s something cool – Mickey Mouse is finding his voice*. Literally. According to the official Disney Parks Blog, they’re ‘playtesting’
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Jan 21

Stepping Away From Hail Mary Transparency

by Lisa Barone

It’s no secret that I am quite fond of Ezra Butler from 1938 Media. Twitter flirting aside, over the past
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