Posts by Danika Atkins

Have you seen the new tabbed sitelinks in search yet? The quips are already flowing inside the Outspoken Media office (“Now the Google six-pack comes with easy open tabs!”). Welcome to the newest face of search: Click to enlarge

Another network is helping to take the thought work out of search. Twitter recently announced the launch of two new features: Autocomplete and ‘People You Follow’ search results. In his post on the Twitter blog, Frost Li discusses the benefits to users, including spelling corrections, related search suggestions, real-name search for Twitter handles, and follower-only…Read More

Let’s face it—running a networking event is hard work. This morning, the rest of the team and I are attending Social Media Breakfast Tech Valley #11 (SMBTV), a bimonthly morning networking event featuring local and national speakers who present on a variety of social media-related topics. We’ve collaborated with several companies in the area, including…Read More

If you haven’t checked out Rhea’s Whiteboard Friday discussion of vendors vs. consultants, now is a great time to take a peek. In our effort to transform from SEO vendors to true SEO consultants we’re evaluating our client intake process, focusing on establishing a long-lasting relationship from the moment a potential client clicks “submit” on…Read More

[This is part three in a five-part series charting Outspoken Media's operational development process.] It was only around 10:00 a.m. when Shem set the jar full of Twizzler nibs, M&Ms, and pistachios on a chair in the center of the room. For me, it’s never too early for sweets. So as he explained the next…Read More

We do it in public. We do it in our sleep. We even do it at family gatherings. SEO audits. As SEOs, we can’t help ourselves. When we see a site in need of optimization, our thoughts go into overdrive (tip of the day: always exercise caution when asking an SEO, “What do you think…Read More

There are two things in this world I will never stop loving: food and schemas (sorry, husband). I’ve been a self-proclaimed pseudo-foodie for quite some time now, involving myself with the local food blogging and Yelping community to their chagrin as much as possible. Through those relationships, I’ve realized the knowledge I take for granted,…Read More

Every so often, I’m tempted to turn infographic sightings into some sort of drinking game. But then I realize the danger in consuming that much alcohol. Not to be too cynical. After all, infographics are not dead. Just because we’re all tired of the buzzword doesn’t mean that data visualization, as a whole, is a…Read More

Back in October, I talked about using the power of online reviews to build trust in your product or service. The truth is I’ve been a fan of reviews long before my life as an internet marketer. A few years ago, I dove head-first into Yelp because it fulfilled most of my heirarchy of internet…Read More

Even with a background in Cultural Anthropology, I occasionally catch myself thinking about SEO from an ethnocentric point of view. For the most part, the clients I work with are focused on a domestic audience, and so I may only need to account for slight differences in accessibility and keyword phrasing. But upon taking a…Read More